The Guardian recently published an article addressing the degraded rhetoric ushered in by MAGA and employed non-stop by Trump.
We all are familiar with the concept of “virtue signaling”–-defined as publicly taking progressive positions that can seem performative–efforts to burnish one’s moral credentials, or demonstrate “right-thinking” (with a lower-case r.) As the article says, it can be easy to lampoon. (When I purchased my first Prius, a colleague suggested that driving a hybrid fell into that category.)
Trump, of course, has exhibited the opposite–what the article calls “vice signaling”–a penchant for dehumanisation that is the opposite of decency. They’re not in the same rhetorical category. It began with his campaign launch, when he announced that he would build a wall between the US and Mexico in remarks the article described as ungrammatical with a vocabulary that was vague and repetitive. (The embarrassing third grade level characteristics of “Trump speech” that we have now come to expect.)
This is classic vice-signalling, breaking taboos in this case both general (against hate speech) and more specific (against falsely associating base or criminal traits with a race or ethnic group). He was signalling that he was prepared to go there –- say what the establishment would not allow, and assert himself as a politician who is authentic and courageous, who cannot be muzzled.
The recent video depicting the Obamas as apes was consistent with the racism he’s been signaling for decades. The linked article points out that such behaviors garner media attention and “break down established barriers to entry.”
What is far too infrequently discussed is what a society loses when civility of discourse is abandoned, and insults and hateful rhetoric displace respectful disagreement.
Research confirms that civil discourse leads to greater institutional trust– that tone strongly influences whether citizens view institutions as legitimate, even when they disagree with specific policies or outcomes. Without trust, compliance with the law declines and, as we are seeing, polarization deepens.
In “How Democracies Die,” Steven Levitsky and Daniel Ziblatt argued that democracy depends on “mutual toleration” and “forbearance”—both rooted in civility. Studies in social psychology show that civil environments increase people’s willingness to listen to each other and increase cross-ideological understanding—even when opinions don’t change.
Other research suggests that civility is economically consequential–high-trust, low-conflict environments attract investment, and reduce both transaction costs and regulatory friction. Social scientists like Robert Putnam have demonstrated that social capital–trust and reciprocity–leads to stronger economic growth.
There are also personal costs to marinating in an increasingly hateful and uncivil society. Medical scientists warn that chronic exposure to hostile rhetoric raises cortisol levels and increases anxiety; political science tells us that civility increases the likelihood of participation in civic life. Political science also tells us that rhetoric routinely delegitimizing elections, courts, journalists and civil servants leads to a greater tolerance of violations of important social norms, to institutional weakening, and ultimately, tolerance of violence.
As we’ve seen in our dysfunctional Congress, inflammatory rhetoric makes compromise difficult, if not impossible. It increases policy gridlock; worse, it creates a situation in which expertise is belittled and dismissed as partisan. (If you doubt that, just look at what RFK, Jr. has done to public health, or consider the consequences of Trump’s dismissal of climate change and embrace of coal mining.)
Civility isn’t silence. It isn’t the absence of protest or disagreement. It’s fundamentally a recognition of civic equality, in the sense that civil discourse implicitly recognizes that every citizen has a right to express an opinion. When discourse and even very strong disagreements are voiced in a civil and respectful manner, governments (and all institutions) benefit.
I’m not naive. I understand that individuals will often express themselves in dismissive or vulgar terms. (I am not exempt.) But when the people we have empowered–those we’ve elected to public office, or those whose celebrity means their comments will be widely shared–use demeaning and ugly rhetoric, “punching down” on those of lesser authority or status, the negative results don’t just fall on the people being demeaned. They are felt society-wide.
Every day, we learn of the profound, concrete damage this administration is doing. We learn of the corruption, the assaults on the rule of law, the efforts to reinstate Jim Crow…on and on. These assaults understandably consume our attention, but while we are compiling our lists of things we must correct once these horrible people have been ejected from our public life, we need to put “restoring civility” near the top.
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